Specialist public sector design agency

Specialist public sector design agency

Pinpoint Studio has a long history of
working with public sector clients. We
know some of the stresses and pressures facing local governments.

And we’d love to help.

In fact, we’ve partnered with all manner of public sector clients in health, the arts, education, world heritage, and social care. From UNESCO to Hastings Borough Council, from the NHS to the National Social Marketing Centre.

Not to mention The Tavistock and Portman NHS Foundation Trust, St Helena Government, the UN and East Sussex County Council.

We’re pretty proud of our client list!

We work hard to add value to our clients’ organisations. We like to think we’ve learnt a thing or two about creative communications and behaviour change campaigns. And we take pride in creating bold, beautiful, powerful brands.

Pinpoint Studio has a long history of working as a public sector design agency. We know the stresses and pressures facing local governments.

In fact, we’ve partnered with all manner of public sector clients in health, the arts, education, world heritage, and social care. From UNESCO to Hastings Borough Council, from the NHS to the National Social Marketing Centre. Not to mention The Tavistock and Portman NHS Foundation Trust, St Helena Government, the UN and East Sussex County Council.

We’re pretty proud of our client list!

We work hard to add value to our clients’ organisations. We like to think we’ve learnt a thing or two about creative communications and behaviour change campaigns. And we take pride in creating bold, relevant, targeted brands.

Some of our clients

charity creative design agency

Cutting costs and reaching communities

You could say that community is at the heart of what we do. And we like it that way.

We deliver value for money, hard-working, targeted campaigns, aimed at changing public behaviour and helping service users. But we also work on smaller, quick turnaround day-to-day projects. Whether it’s a track and trace campaign across London boroughs or targeted Instagram animation, we work hard to help our local and regional government clients give their projects maximum impact.

As long-term associates of the National Social Marketing Centre, we understand the importance of quality research and targeting specific segments in creating measurable campaigns. That’s why we love to help public sector organisations cut costs and improve engagement.

So, whether it’s place branding, behaviour change or recruitment advertising, we know how to use good design to help you find the best way to reach your community.

Campaign or a new brand identity? Content creation or artworking?

Our team includes graphic designers, digital marketing professionals, illustrators, copywriters, campaign experts and web designers. Which means that you have a wealth of experts at your fingertips with proven skills and experience in the public sector.

We may be a Hastings-based public sector design agency, but we’ve worked on projects across the world – Japan, South Africa, the island of St Helena in the South Atlantic. But we also love working with local and regional government.

So, whether it’s a behaviour change campaign on the blood diamond trade or place brand creation for Hornchurch in Essex; a report for the Caribbean Large Marine Ecosystem project or a recruitment advertising campaign for Hackney Council, we apply our creative talent to support government departments in societal change.

We love to share our knowledge and insights gained over the two decades we’ve worked with local and regional government. And we’re happy to share proven concepts from our portfolio.

public sector design

A local design agency with global clients

Communication campaign or new branding? Content creation or artworking?

Our team includes graphic designers,
digital marketing professionals, illustrators, copywriters, campaign experts and web designers. Which means that you have a wealth of experts at your fingertips with proven skills and experience in the
public sector.

We may be Hastings-based, but we’ve worked on projects across the world – Japan, South Africa, the island of St Helena in the South Atlantic. But we also love working with local and regional government.

So, whether it’s a behaviour change campaign on the blood diamond trade or place brand creation for Hornchurch in Essex; a report for the Caribbean Large Marine Ecosystem project or a recruitment advertising campaign for Hackney Council, we apply our creative talent to support government departments in societal change.

We love to share our knowledge and insights, gained over the two decades we’ve worked with local and regional government. And we’re happy to share proven concepts from our portfolio.

Pinpoint is a one-stop shop creative design studio. We’re a team of creatives with a wealth of experience working with public sector organisations.

We’ve built a tight network of specialists over the years, including illustrators, copywriters, web developers, researchers, social marketing experts, photographers, and animators. Meaning that we can always meet the requirements of our clients, whatever they may be.

And because everything’s in one place, you save time. It’s an easy, streamlined, and efficient way to meet all your organisation’s marketing needs.

Leave things with us. Trust us to get your message across – we’ll listen carefully to bring your ideas to life.

Greg at Pinpoint has worked on a number of high-profile projects with Hackney Council over the last three years. Working with local government can be challenging at the best of times, due to the nature of the work we do, and the number of different stakeholders we work with. They get this! It is reflected not only in the high quality of the creative work, but also in the ability to quickly assess how to work with clients and manage their expectations. I would highly recommend him to any organisation based on the work we have done, and that which we will continue to do in the future.

Jonathon Lyons, Head of Marketing & Commercial Services, Hackney Council

public sector design

Helping public sector projects keep to budget

We know how important it is to have
public money well spent, and the sorts of challenges and pressures that the public sector faces. Even more so with in-house resources over-stretched due to
lockdowns and staff shortages after
the impact of Covid-19.

That’s why we are always happy to talk about how best to deliver for maximum cost-effectiveness. Not only that, but you also know that you’re working with a team which understands how to create compelling public sector branding.

So, whether we’re artworking on-brand print materials or creating powerful and thought-provoking marketing campaigns, we can adapt our process to suit your budget.

Cutting costs, not corners.

We know how important it is to have public money well spent, and the sorts of challenges and pressures that the public sector faces. Even more so with in-house resources over-stretched due to lockdowns and staff shortages after the impact of Covid-19.

That’s why we are always happy to talk about how best to deliver for maximum cost effectiveness. Not only that, but you also know that you’re working with a creative design team that understands how to create compelling public sector branding.

So, whether we’re artworking on-brand print materials or creating powerful and thought-provoking marketing campaigns, we can adapt our process to suit your budget.

Cutting costs, not corners.

London creative agency

Social marketing – how we work

At Pinpoint Studio, we believe that successful marketing strategy begins with an understanding of people’s lives and how they behave. In other words, seeing things from your audience’s perspective.

We believe an organisation’s marketing decisions should be based on three main factors: the target audience’s needs, the stakeholder’s requirements, and its long-term positive impact on society.

Starting with the target audience means
that goals are much more realistic and achievable, with the highest impact
over time.

Meaning that we can help you select the best marketing strategy, with Pinpoint precision.

We like to establish your main objectives and what value we can add to your proposal. After discussing your value proposition, it’s useful to apply a SWOT analysis to elicit your project’s strengths, weaknesses, opportunities, and threats so that we’re as well-informed as possible.

All this helps you get a great return on your investment. And means we’re working together from the start to help you achieve your project’s goals.

At Pinpoint, we believe that successful marketing strategy begins with an understanding of people’s lives and how they behave. In other words, seeing things from your audience’s perspective.

We believe an organisation’s marketing decisions should be based on three main factors: the target audience’s needs, the stakeholder’s requirements, and its long-term positive impact on society.

Starting with the target audience means that goals are much more realistic and achievable, with the highest impact over time.
Meaning that we can help you select the best marketing strategy, with Pinpoint precision.

We like to establish your main objectives and what value we can add to your proposal. After discussing your value proposition, it’s useful to apply a SWOT analysis to elicit your project’s strengths, weaknesses, opportunities and threats so that we’re as well informed as possible.

All this helps you get a great return on your investment. And means we’re working together from the start to help you achieve your project’s goals.

If you’d like to chat to see how we might help you:

Fill in the form or email us at info@pinpointstudio.uk

Tell us as much as you can about your project so we know exactly what you’re trying to achieve.