At Pinpoint, we believe that successful marketing strategy begins with an understanding of people’s lives and how they behave. In other words, seeing things from your audience’s perspective.
We believe an organisation’s marketing decisions should be based on three main factors: the target audience’s needs, the stakeholder’s requirements, and its long-term positive impact on society.
Starting with the target audience means that goals are much more realistic and achievable, with the highest impact over time.
Meaning that we can help you select the best marketing strategy, with Pinpoint precision.
We like to establish your main objectives and what value we can add to your proposal. After discussing your value proposition, it’s useful to apply a SWOT analysis to elicit your project’s strengths, weaknesses, opportunities and threats so that we’re as well informed as possible.
All this helps you get a great return on your investment. And means we’re working together from the start to help you achieve your project’s goals.